Finastra Embedded Consumer Lending helps financial institutions, distributors, and retail merchants deliver flexible financing directly at the point of sale. Through advanced Lending as a Service capabilities, Finastra enables lenders to extend loan products beyond traditional banking channels and reach customers during purchasing journeys. The software simplifies collaboration with fintech distributors and merchants, supporting efficient integration of financing options into retail experiences. Finastra helps institutions expand customer acquisition, generate additional lending revenue, and respond to growing demand for convenient credit. By combining embedded technology, scalable lending capabilities, and streamlined distribution, the solution enables organizations to broaden market reac

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