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Google Cloud and Anaplan innovate to advance enterprise planning for brands and retailers.

Google Cloud and Anaplan innovate to advance enterprise planning for brands and retailers.

Google Cloud and Anaplan innovate to advance enterprise planning for brands and retailers.

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Google Cloud and Anaplan have partnered to advance enterprise planning for retail and consumer packaged goods brands, enabling organizations to anticipate market shifts, exceed customer expectations, and grow profitability. By running Anaplan’s Connected Planning platform on Google Cloud’s global, hyperscale infrastructure, retailers gain the intelligence, scalability, and flexibility needed to solve complex business problems. This integration allows companies to combine internal Anaplan data with external data sources, such as BigQuery, to perform real-time modeling and leverage advanced AI/ML capabilities. Ultimately, Anaplan empowers planners to automate processes, accelerate decision-making, and seamlessly align cross-functional strategies with top-line business objectives.

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