Agentic Virtual Agent (AVA) is an intelligent execution layer within the Genesys Cloud platform that transforms traditional chatbots into autonomous digital workers capable of reasoning, acting, and improving over time. Powered by large action models (LAMs), AVA can understand customer goals, interpret context, and orchestrate multi-step workflows across systems and channels such as voice, digital, and back-office environments. Unlike scripted automation, AVA dynamically adapts to changing situations, recovers from missing information, and selects next-best actions to achieve outcomes. Built-in governance, transparency, and audit controls ensure safe and compliant operations. With AI Studio integration and no-code tools, organizations can design, deploy, and scale agentic workflows that au

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