Public cloud adoption in the META region is accelerating, with spending projected to grow from $2.8B in 2021 to $6.5B by 2024 at 24% CAGR. COVID-19 fast-tracked digital transformation, pushing enterprises toward cloud for agility, cost efficiency, and resilience. Key drivers include the shift from CAPEX to OPEX, hyperscaler expansion, and data sovereignty requirements fueling datacenter growth in hubs like South Africa, Kenya, and Nigeria. Challenges remain: migration risks, security gaps, and skills shortages. Success depends on hybrid/multi-cloud strategies, strong provider partnerships, and aligning cloud with digital transformation goals.

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