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Lookalike Audiences Find and Reach New Customer at Scale
Lookalike audiences are a great way to find new customers, and nowadays, practically all of the big advertising platforms—Facebook, Google, LinkedIn—they all come with lookalike capabilities. On top of that, running lookalike campaigns is pretty straightforward: just create a seed audience, share it with your advertising platform, and then let the advertiser find and reach new prospects for you. Follow these five steps to launch your own lookalike campaign with Treasure Data.