White Paper
New Training Approaches to Advance Strategic Skills for Medical Science Liaisons
The Medical Science Liaison role is expanding to include deeper strategic impact, requiring advanced interpersonal and analytical skills. Traditional training often falls short, so IQVIA developed a Core Field Medical program integrating learning theory, behavioral science, and multi-modal delivery such as eLearning, live sessions, podcasts, and quick guides. This approach emphasizes avoiding cognitive overload, tailoring to experience levels, evidence-based content, and continuous assessment. A case study showed improved confidence, knowledge retention, and strong learner feedback, with participants highly recommending the program for upskilling across experience levels.
