This white paper summarizes SHIONOGI’s company-wide data utilization initiatives and its use of Spotfire for analytics and visualization. Presented at a pharmaceutical workshop, it describes how Spotfire supports interactive analysis across research, clinical, and commercial domains. Use cases include hypothesis generation, survival analysis, real-world data exploration, and sales forecasting. The paper highlights how interactive visualization transforms meetings from one-way reporting into collaborative decision-making sessions. By integrating Spotfire with advanced analytics and programming languages, SHIONOGI has expanded data access, improved efficiency, and strengthened its data-driven culture.

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