Case Study

A Leading Beauty Brand Sees Remarkable Increase in Conversions, and a Substantial Increase in Revenue With Unbxd’s Site Search

A Leading Beauty Brand Sees Remarkable Increase in Conversions, and a Substantial Increase in Revenue With Unbxd’s Site Search

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Unbxd's site search and personalization revolutionized Deborah Lippmann—the celebrity manicurist's go-to brand for Vogue, Elle, and fashion houses like Versace—overcoming Magento's misguided results for simple nail color queries. Advanced autocomplete predicted trends, spell-check handled typos, color-based synonyms unified families, and AI recommendations delivered 1:1 upselling/cross-selling with shopper profiles. The merchandising dashboard empowered seasonal promotions without IT dependency, driving 45% order increases from search and 40% conversion uplift—proving Unbxd's precision in transforming beauty discovery from frustration to effortless, revenue-generating experiences.

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