Taboola helped Aegon reach health insurance prospects on premium publisher sites, delivering targeted open-web placements and powerful optimization tools that translated into tangible results. With Taboola’s scale and optimization, Aegon generated thousands of health insurance leads in six to nine months, while CPL decreased and CVR increased significantly, showcasing the platform’s ability to drive high-quality audience engagement and conversions across Spain. The collaboration highlights how data-driven targeting, iterative creative testing, and seamless distribution on the open web can optimize performance for health and life insurance campaigns.

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