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Bynder + inriver + for a Premium Spirits Brand: How a Premium Spirits Brand grew indirect e-commerce revenue with an optimized DAM & PIM workflow

Bynder + inriver + for a Premium Spirits Brand: How a Premium Spirits Brand grew indirect e-commerce revenue with an optimized DAM & PIM workflow

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14 Pages

A global premium spirits company with more than 200 brands and a presence in over 270 markets improved its indirect e-commerce performance by integrating Bynder’s Digital Asset Management (DAM) platform with inriver’s Product Information Management (PIM) solution. As consumer expectations for accurate and engaging online product content increased, the company needed a more efficient way to manage product information and digital assets across numerous brands and retail channels. Fragmented workflows and complex content processes limited scalability and consistency. By centralizing product data and digital assets, the integrated solution streamlined content creation, management, and distribution while improving collaboration across teams. This optimized workflow enabled faster delivery of ac

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