Case Study
CASE STUDY: Optimizing use of Field Reimbursement Managers (FRMs)
Securing timely and affordable access to healthcare remains a major challenge as payers implement increasingly strict controls to manage the costs of expensive therapies. These coverage and reimbursement requirements can create significant administrative burdens for healthcare providers and delay patient access to treatment. To help address these challenges, pharmaceutical manufacturers introduced Field Reimbursement Managers (FRMs), who serve as resources for healthcare professionals and practice staff navigating reimbursement, coverage, and access issues. FRMs assist with securing timely treatment approvals and appropriate reimbursement for therapies that providers purchase and administer. Over the past decade, their role has become increasingly important as payer requirements have grown
