Ping Identity, a leader in Identity Defined Security, sought to transform its sales strategy from focusing on a single capability to offering multiple enterprise solutions. The company partnered with Force Management to align its sales messaging and emphasize the value of its solutions. The impact was significant, leading to 7 of the 10 largest subscription deals in company history, a 45% year-over-year growth in subscription products, and a turnaround of a previously lost opportunity. The collaboration enabled Ping Identity to streamline sales meetings and territory planning, driving rapid results.

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