Case Study
Europe’s Leading Online Video Ad Serving Provider Gives Advertisers Increased Engagement, ROI Using Digital Element’s IP Geolocation Technology
Europe’s Leading Online Video Ad Serving Provider Gives Advertisers Increased Engagement, ROI Using Digital Element’s IP Geolocation Technology
Online video consumption has become a global mainstream activity, with billions of videos viewed daily. Videoplaza, Europe’s leading online video ad serving provider, recognizes the significant monetization potential this presents for advertisers while emphasizing the importance of delivering relevant, region-specific campaigns. To better support clients and maximize revenue, the company has expanded into new geographies, doubled its workforce, and relocated its headquarters to London. Videoplaza now serves more than 50 clients across 15 international markets, positioning itself for continued growth as the online video advertising market rapidly matures.
