Focus Ireland is Ireland’s largest housing and homelessness charity, dedicated to preventing homelessness and supporting individuals, families, and young people in finding stable housing and rebuilding their lives. Guided by the belief that homelessness is wrong, the organization provides a range of services, including prevention programs, housing support, and specialized assistance for those experiencing homelessness. With a small team managing multiple responsibilities across marketing, digital communications, and brand strategy, Focus Ireland needed a more efficient way to monitor media coverage, track public engagement, and evaluate communication efforts. By leveraging Meltwater, the organization gained access to valuable media intelligence and analytics, enabling more effective monito

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