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Case Study

Granite Gear: Outdoor Retailer Resolves 99% of Inventory Issues and Increases Order Value 25%

Granite Gear: Outdoor Retailer Resolves 99% of Inventory Issues and Increases Order Value 25%

Granite Gear: Outdoor Retailer Resolves 99% of Inventory Issues and Increases Order Value 25%

nChannel
Pages 4 Pages

Granite Gear, a USA-based outdoor retailer selling backpacks and hiking/portage accessories, operates a vast network of online and offline sales channels including independent retailers, major chains, B2B vendors, and the U.S. Military. Needing to scale processes for eCommerce and offline sales—especially inventory management—Granite Gear integrated Magento with Microsoft Dynamics GP via nChannel software. This resolved 99% of inventory issues, provided always-current levels without reconciliation, increased average order value by 25%, eliminated overselling, enabled real-time visibility across channels, and supported rapid growth with accurate, automated synchronization.

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