Holaluz, a revolutionary green energy provider in Spain, sought audiences eager to join its world-changing mission beyond search and social channels. Taboola's software delivered: 10% of total lead volume across energy solutions in just eight months, 26% lower overall CPL than target, and further CPL reductions via retargeting and Attentive Audience campaigns. These efficiencies expanded reach cost-effectively. As Senior Digital Investment Manager Pablo A. Gil Balseiro shared, "With Taboola, we were able to reach people who want to change the world with us, at a cost that was lower than we anticipated, in environments outside of search and social channels." Taboola's targeting prowess fueled growth.

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