Case Study

How FrankCrum transformed their event marketing strategy with Popl

How FrankCrum transformed their event marketing strategy with Popl

Pages 3 Pages

Popl transformed FrankCrum's event marketing strategy by streamlining lead capture, generating 118 qualified leads from FAIA 2025 and 555 digital business card views across the team. It bridged sales and marketing gaps with seamless HubSpot integration, syncing badge scans in just 16 seconds on average. Popl saved 3.9 hours of manual data entry per event, accelerating follow-ups and enabling efficient connections with future customers. This boosted conversion rates significantly. Teams now focus on relationship-building rather than admin work.

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