Hard Rock International partnered with iCIMS to support its rapid global expansion and large-scale hiring needs across 75 countries. Following the acquisition of the Hard Rock brand by the Seminole Tribe of Florida, the company needed to recruit approximately 25,000 new employees across Europe, Asia, and the Americas while preserving the distinctive culture and guest experience that define the brand. Hard Rock recognized that beyond technical qualifications, finding candidates who aligned with its people-focused hospitality culture was essential. By leveraging iCIMS, the company streamlined talent acquisition efforts and identified candidates who embodied its values and customer-centric approach. The platform helped Hard Rock attract, evaluate, and hire talent at scale while maintaining co

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