WD-40 Company improved content management and campaign execution across its global markets by implementing a centralized digital content solution that made asset discovery 75% faster. As the company’s digital presence expanded, regional teams needed a reliable source for accessing campaign, product, and brand content efficiently. Previously, finding and managing assets across markets was more challenging and time-consuming, creating obstacles to consistency and productivity. Through customized CX User Community landing pages developed in collaboration with digital services and local marketing teams, users gained easier and more flexible access to relevant content based on their specific needs and workflows. This centralized approach improved collaboration, strengthened brand consistency, a

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