Improving Functionality Through an eCommerce Platform Migration
Improving Functionality Through an eCommerce Platform Migration
8 PagesThis migration case study covers BobRoss.com’s move from Volusion to BigCommerce Enterprise. Bob Ross Inc. needed improved scalability, better ERP integrations, enhanced payment functionality, and more robust eCommerce infrastructure. 1Digital migrated over 60,000 customer accounts and more than 100,000 customer orders while preserving SEO rankings through carefully implemented 301 redirects. The project also included custom mega menu development, improved navigation systems, frontend redesign work, and redevelopment of dynamic category-page functionality to create a more scalable and visually engaging shopping experience.
