Case Study
MASARISHOP.COM
MA S ARISHOP . COM High-End Fashion E-Commerce in South Asia MASARISHOP .COM is a 24/7 style destination, providing high-end, curated fashion with over 100 emerging and established designers from around the world. With customers in Indonesia, Singapore, and Malaysia (including a same-day delivery option to Jakarta), not keeping their customers waiting is crucial in keeping their glamorous reputation online and at home. Adding 50-100 new SKUs a week, MASARISHOP .COM had two main concerns in improving their website speed. First, high-end fashion often means high quality photo resolution. Large images present a challenge to page loading speed and tends to make them lag. Second, many visitors are on mobile and sometimes their network is unreliable or slow. This is a considerable challe
