Mentholatum is a consumer healthcare company that has played a key role in the wellness movement across the Asia Pacific region since 1983. As part of theMentholatum, a consumer healthcare company and part of the Rohto Group, has been supporting the growing wellness movement across the Asia-Pacific region since 1983. With operations spanning markets such as China, Singapore, and the Philippines, the company manages marketing, wholesaling, and distribution activities for a wide range of health and wellness products. As one of the region’s leading FMCG brands, Mentholatum receives significant media attention and values consumer insights as a key driver of product innovation and marketing effectiveness. Recognizing the importance of understanding customer sentiment and market trends, the comp

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