Optimizing multichannel growth and marketplace management with Neteven
Optimizing multichannel growth and marketplace management with Neteven
5 PagesVertbaudet, Europe's trusted leader in children's products with over 60 years of expertise, serves 3 million active customers and 145 million annual visitors, generating 85% of sales online through its engaged 1.8 million followers. As a digitally driven company launching its selective marketplace, Vertbaudet optimized multichannel growth and marketplace management with Lectra software. Lectra streamlined operations, enhanced visibility across platforms, automated competitive intelligence and pricing strategies, and orchestrated digital retail presence—boosting sales performance, reducing complexity, and accelerating market expansion for sustained profitability.
