Case Study

Planit Beats Vodafone’s B2B Campaign Targets by Over 250% with Taboola

Planit Beats Vodafone’s B2B Campaign Targets by Over 250% with Taboola

Pages 4 Pages

Taboola helped Planit beat Vodafone’s B2B campaign targets by driving highly engaged traffic and scaling outcomes beyond expectations. Leveraging Taboola’s content discovery and targeting capabilities, Planit achieved a 58% CTR increase and a CPC that was 49% lower than direct competitors, while mobile and tablet performance surged well above benchmarks. The result was a stronger pipeline of business reads and technology interest, demonstrating how Taboola’s optimization and distribution effectively amplify reach, engagement, and efficiency in B2B campaigns.

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