Case Study

Podsights Partners with5 Deepgram to Pinpoint Podcast5 Advertising Attribution

Podsights Partners with5 Deepgram to Pinpoint Podcast5 Advertising Attribution

Pages 4 Pages

Podsights revolutionized podcast ad attribution by replacing vanity URLs and coupon codes with pixel-based tracking that connects podcast downloads to actual sales. To verify ad reads and ensure compliance across millions of episodes, Podsights required accurate, scalable speech-to-text. Deepgram’s STT provides real-time transcription, diarization, keyword recognition, and timestamping, enabling automated air checks and impression tracking. As a result, Podsights delivers transparent, data-rich campaign analytics—becoming “the Google Analytics of podcasts”—and empowering brands to confidently measure ROI and optimize media spend.

Join for free to read