Case Study
QRIC Customer Story
The Queensland Racing Integrity Commission (QRIC) is an independent statutory body responsible for overseeing racing integrity and animal welfare standards across Queensland’s racing industry. Working closely with industry stakeholders, QRIC monitors racing activities, enforces the Rules of Racing, and safeguards the welfare of racing animals to ensure fair competition and maintain public confidence in the sector. With a broad range of responsibilities and significant public interest in its work, the Commission needs to effectively monitor media coverage, stakeholder sentiment, and industry discussions. By leveraging media intelligence and monitoring tools, QRIC can better track public conversations, identify emerging issues, support proactive communications, and ensure stakeholders remain
