Setel is a leading Malaysian fintech platform that has transformed everyday payments since its launch in 2018. Initially introduced as Southeast Asia’s first mobile fuel payment solution, the app enabled customers to purchase fuel directly from their vehicles without visiting the cashier, offering a faster and more convenient experience. Over time, Setel expanded its services to include payments for parking, motor insurance, and other daily needs, becoming an integral part of life for many Malaysians. With millions of app interactions and a rapidly growing customer base, the company needed a reliable way to monitor customer feedback, brand conversations, and market sentiment in real time. By leveraging Meltwater, Setel gained valuable insights into user opinions and emerging issues, allowi

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