The Power of Consent in AdTech: How Archant is bridging the gap between privacy and monetization FAST FACTS Size: Enterprise Industry: Media & Publishing Key Regulations: GDPR OneTrust Products: Consent Management Platform for Publishers Archant is a media company dedicated to enhancing the lives and businesses of the communities they serve through outstanding content, service, and expertise. As one of the UK’s largest publishers with a reach of over 12 million digital readers every month, Archant taps into a wide source of customer data. As a publisher, Archant provides highly relevant, powerful, and engaging spaces for regional and national advertising agencies and brands to connect with customers. Archant’s monetization strategy has added complexity due to the myr

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