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Case Study

VAHA Increases Smart Fitness Mirror Sales with Taboola

VAHA Increases Smart Fitness Mirror Sales with Taboola

VAHA Increases Smart Fitness Mirror Sales with Taboola

Taboola
Pages 4 Pages

VAHA, creator of a smart fitness mirror fostering feel-good routines, needed to reach new audiences at scale beyond search and social to boost purchases. Taboola's sponsored content and Attentive Audiences software excelled: 338% increase in engaged site visits, 112% lower CPC than search/social channels, and 2X CVR uplift across all channels. These tools drove conversions efficiently. As VP Performance Marketing Davi Wazlawick affirmed, “We’ve found Taboola to be a strong source of new potential consumers at scale. Working with Taboola sponsored content and attentive audiences, we’re ultimately able to increase the number of conversions across all channels.” Taboola unlocked scalable growth.

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