The document explains that insurers must innovate to remain competitive as customer expectations, technology, and market pressures accelerate. AM Best now scores insurers on innovation, evaluating leadership, culture, resources, processes, and measurable outcomes. The paper highlights how agility and innovation are linked, with agile organisations seeing major gains in efficiency, customer satisfaction, and decision speed. To improve scores, insurers must modernize legacy systems, adopt flexible hybrid IT, integrate data and emerging technologies, and build operating models that support continuous innovation and differentiation in a rapidly changing industry.

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