This ebook explains how self-service BI empowers organizations to improve customer engagement by putting timely insights directly into the hands of business users. It outlines common engagement challenges such as siloed data, slow reporting cycles, and limited visibility into customer behavior. The guide demonstrates how self-service analytics enables teams to explore data independently, identify trends, and act quickly without relying on centralized reporting teams. By fostering data literacy and democratized access, organizations can deliver more personalized interactions, respond faster to customer needs, and strengthen long-term loyalty.

Join for free to read