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Creating a YouTube Channel for Your Business

Creating a YouTube Channel for Your Business

Hubspot
Pages 52 Pages

This 52-page guide breaks down how to grow a business presence on YouTube using goal-driven content, channel optimization, SEO, Shorts, livestreams, and analytics. It explains how to identify KPIs, build a trustworthy channel, segment audiences, choose video formats, and leverage the algorithm. Visual examples show playlists, content types, and workflow tips. It also covers monetization, posting cadence, and repurposing strategies to strengthen visibility and lead generation across the funnel.

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