Guide
The Urban Mobility Transition. The Social Roadmap to Shared Micro-Mobility Services
Exploring the Future of Transport in Southeast Asia: The Social Roadmap to Shared Micro-Mobility Services examines the rapid growth of shared transportation solutions such as e-scooters and e-bikes and their role in transforming urban mobility. Building on the success of micro-mobility services in Europe, the report explores how these solutions can help reduce traffic congestion, lower carbon emissions, and support more sustainable transportation systems in growing urban centers. It analyzes the state of the shared micro-mobility market, leading industry players, consumer perceptions, and the opportunities and challenges facing service providers. Using social and market insights, the report highlights the importance of understanding public sentiment, user behavior, and competitive dynamics
