This document outlines IQVIA’s framework for creating an end-to-end data enablement strategy to support brand launches and scalability. It highlights critical success factors such as comprehensive KPI alignment, high-quality data contracts, robust governance, and privacy compliance. IQVIA’s consulting services provide tailored roadmaps combining architecture design, data integration, quality control, and advanced analytics into role-based dashboards. By leveraging Connected Intelligence and partnerships with leading technology providers, IQVIA delivers scalable solutions for pre-commercial, emerging biopharma, and established pharma firms. The service ensures consistent insights, operational efficiency, and compliance across the product lifecycle.

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