This use case enables service providers to move beyond commoditized unlimited plans by offering personalized, application-based packages (e.g., social, video, gaming). Leveraging precise application identification and analytics, operators can design targeted plans that align with user behavior, improving customer satisfaction and retention while increasing ARPU. The solution supports prioritized QoS, usage insights, roaming opportunities, and sponsored data models, allowing flexible monetization strategies. With rapid plan creation and real-time visibility into adoption and usage trends, service providers can respond quickly to market demand and differentiate their offerings while maintaining profitability.

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