The November 2024 Camunda paper argues that traditional change management approaches are no longer sufficient in an era defined by rapid technological advancement, AI adoption, and shifting customer expectations. It explains that while change has always been difficult, it has now become continuous and mission-critical. The paper advocates moving away from one‑off change projects toward building an enduring organizational change capability. It identifies trust, data, and agility as the three core building blocks of this capability and explains how technology, including process orchestration, supports visibility, adaptation, and learning. The paper concludes by guiding organizations on how to begin creating resilient, sustainable change that scales with ongoing transformation.

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