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White Paper

Commerce Under Attack: Protecting Retail — the Most Targeted Industry

Commerce Under Attack: Protecting Retail — the Most Targeted Industry

Commerce Under Attack: Protecting Retail — the Most Targeted Industry

Akamai
Pages 7 Pages

Retail has become the most targeted industry as cyberattacks accelerate, driven by cloud adoption, microservices, and AI-powered threats. In 2024, global web application and API attacks reached 311 billion, with commerce accounting for more than 230 billion attacks from 2023–2024. Key threats include web application attacks, API vulnerabilities, Layer 7 DDoS attacks, and AI-driven bot fraud. Retailers face growing risks from complex digital ecosystems, third-party integrations, and automated attacks designed to exploit weaknesses. This report highlights the need for stronger API security, proactive defenses, and resilient strategies to protect revenue, operations, and customer trust.

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