This WEF white paper explores how AI is reshaping consumer industries by 2025 through three key shifts: scaling data-driven personalization, transforming supply chains with predictive analytics, and enabling new business models powered by generative AI. It emphasizes responsible AI adoption, highlighting the need for ethical frameworks, workforce upskilling, and robust governance. The paper features case studies from retail, CPG, and travel sectors, showing how AI drives operational agility and consumer value. Success requires cross-functional collaboration, ecosystem partnerships, and a focus on transparency, privacy, and long-term resilience.

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