Case Study

$125MM+ Brand Supercharges Impressions & Clicks With Programmatic CTV

$125MM+ Brand Supercharges Impressions & Clicks With Programmatic CTV

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A $125MM+ brand in the artisan special gifts industry aimed to reach new audiences and drive conversions during the critical holiday shopping season amid economic uncertainty. ROI Revolution's programmatic software supercharged impressions and clicks through a full-funnel CTV strategy, positioning the brand as an industry leader. The platform targeted top-funnel users with CTV ads for awareness, then drove lower-funnel growth by retargeting them across channels to boost sales and stand out when competitors remained flat.

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