Case Study

Thorogood® Drives Brand Awareness Through SEO Content Strategy With 137% Increase in New User

Thorogood® Drives Brand Awareness Through SEO Content Strategy With 137% Increase in New User

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ROI Revolution's software optimized Thorogood®'s YouTube Shorts strategy, consulting Google partners for best practices and budgets to leverage mobile-optimized videos over desktop formats. This drove mobile view rates from 2% to 18%—a 700% increase—along with a 150% rise in click-through rate and 86% decrease in cost per view, boosting goal conversions and profitability. The platform turned Shorts into a highly effective channel, delivering the brand's strongest year ever through precise ad management and performance gains.

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