Case Study
Legrand Surges Past Industry Average Click-Through Rates
Legrand, a leading provider of electrical switches, outlets, and more generating over $7 billion annually, partnered with ROI Revolution's programmatic experts to expand reach for designer switches. The software aligned targeting to data-driven audiences and optimized content strategies, surging past industry-average click-through rates with compelling, relevant ads. “By aligning our targeting to data-driven audiences, and optimizing our content strategy over time, we were able to serve compelling and relevant ads that achieved remarkable results,” says Melissa Ott, Legrand Residential Marketing Director.