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Case Study

Analyzing guest comments transforms the experience

Analyzing guest comments transforms the experience

Analyzing guest comments transforms the experience

Medallia

Posadas, Mexico's largest hotel company with 175+ properties and 27,000 rooms across brands like Live Aqua, Fiesta Americana, Fiesta Inn, Gamma, One Hoteles, and Fiesta Rewards, spans diverse destinations and segments. To consistently innovate guest experience at scale, Medallia software transformed guest comment analysis into actionable insights. Its text analytics enabled updated room amenities, +22 guest NPS gains, new product creation, and boosted loyalty/revenue. Medallia empowered data-driven decisions that unified feedback across the portfolio, delivering measurable experience excellence throughout Mexico and the Caribbean.

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