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Case Study

Equitas Bank Fast-Tracks Digital Adoption and achieves 50% FD Revenue Growth with Netcore’s Intelligent CE Platform

Equitas Bank Fast-Tracks Digital Adoption and achieves 50% FD Revenue Growth with Netcore’s Intelligent CE Platform

Equitas Bank Fast-Tracks Digital Adoption and achieves 50% FD Revenue Growth with Netcore’s Intelligent CE Platform

Netcore
Pages 12 Pages

Equitas Bank accelerated its digital transformation by partnering with Netcore and leveraging its Intelligent Customer Engagement Platform to drive mobile app adoption and increase fixed deposit (FD) conversions. The bank aimed to migrate existing customers to its new mobile banking app while reducing drop-offs in the deposit conversion journey and maximizing digital revenue. Through intelligent, multi-channel customer journeys powered by personalization, automation, and data-driven engagement, Equitas delivered timely and relevant communications across key touchpoints. This unified approach improved customer experiences, encouraged greater adoption of digital banking services, and streamlined the conversion process for fixed deposits and recurring deposits. The initiative exceeded expecta

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