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Case Study

How BigHaat Harvested a 98% Order Uplift and 25X ROI with a Data-Driven Retention Strategy

How BigHaat Harvested a 98% Order Uplift and 25X ROI with a Data-Driven Retention Strategy

How BigHaat Harvested a 98% Order Uplift and 25X ROI with a Data-Driven Retention Strategy

Netcore
Pages 11 Pages

BigHaat, India’s leading Agri Digital Platform serving over 25 million farmers, shifted its focus from expensive customer acquisition to long-term customer retention and loyalty. By implementing Netcore’s Agentic Marketing Platform, the company leveraged data-driven customer journeys, personalized engagement strategies, and vernacular communication across five languages to better connect with its diverse user base. BigHaat also utilized targeted in-app nudges and multi-channel engagement through WhatsApp and RCS to deliver relevant, timely messages that encouraged repeat purchases. These efforts significantly improved customer engagement and conversion rates, resulting in a 98% increase in total orders and an impressive 25X return on investment. Additional outcomes included a 4X revenue up

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