Case Study
How New York & Company Boosted Email ROI by 12X and Conversions by 8% with Netcore
New York & Company, a heritage fashion retailer with billion-dollar revenue, has built its reputation by delivering stylish, versatile apparel for modern women. Founded in 1918 and headquartered in New York, the brand combines timeless fashion with innovation, serving a loyal customer base through both digital and physical retail channels. To enhance customer engagement and drive business growth, New York & Company partnered with Netcore to unify its product discovery and marketing capabilities. By leveraging personalized customer experiences, smarter recommendations, and data-driven email campaigns, the retailer improved the relevance and effectiveness of its communications. This strategy enabled shoppers to discover products more easily, increased conversions, and strengthened customer l
