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Case Study

How Maje Boosted Engagement and Online Sales Through Browse Remarketing and Bulk Retargeting

How Maje Boosted Engagement and Online Sales Through Browse Remarketing and Bulk Retargeting

How Maje Boosted Engagement and Online Sales Through Browse Remarketing and Bulk Retargeting

SaleCycle
Pages 7 Pages

Maje, a leading contemporary Parisian fashion brand founded in 1998 and part of the SMCP Group, delivers sophisticated, trend-forward collections through strong online and physical presence. In the highly competitive fashion landscape demanding precise timing and relevance, Maje partnered with SaleCycle software to implement data-driven remarketing. Browse Remarketing retargeted upper-funnel visitors with personalized messaging, while Bulk Retargeting maximized promotional periods—boosting engagement, dramatically increasing online sales, enhancing conversion rates, and driving performance through intelligent, targeted campaigns that captured abandoning shoppers and converted browsing sessions into high-value purchases.

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