Case Study
Increases revenue by focusing on the Voice of the Client
Fidelity International unified its fragmented Voice of the Client programs—previously 30 separate initiatives lacking cross-regional comparison—through Medallia software's global automation and Salesforce integration. The platform captured consistent feedback, enabling closed-loop actions that drove 50% higher combined net sales in businesses informed by client insights, 5x relationship NPS growth since launch, and 45% average net sales increases for detractors receiving follow-up calls. Medallia empowered revenue growth by focusing on actionable client voices, transforming siloed data into strategic, continuous improvement across financial services.
