Case Study
Konga improves the no. of transacting customers by 33.9% with Netcore Cloud Solutions
Konga, one of Nigeria’s largest e-commerce platforms, serves millions of customers through its extensive online marketplace offering electronics, fashion, home appliances, and a wide variety of consumer products. With an average of 2 million monthly active users, the company sought to increase the number of active transacting customers, encourage repeat purchases, and improve conversion rates through more targeted customer communications. To achieve these goals, Konga partnered with Netcore Cloud and implemented data-driven customer engagement solutions that enabled personalized messaging and smarter audience segmentation across multiple channels. By delivering relevant content and offers tailored to customer behavior, Konga enhanced customer engagement and encouraged more frequent transac
