Case Study

LostGolfBalls.com Increases New Users by 34% Through Google Smart Shopping & Machine Learning

LostGolfBalls.com Increases New Users by 34% Through Google Smart Shopping & Machine Learning

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ROI Revolution software revolutionized customer acquisition for LostGolfBalls.com, the premier recycler of pre-owned golf balls with high lifetime customer value from repeat purchases. Facing the challenge of prioritizing new customers in bid auctions, the tool implemented Google Smart Shopping's machine learning-powered New Customer Acquisition feature atop existing profitable campaigns. This isolated and elevated new shoppers, expanding reach while sustaining growth, delivering 25% revenue growth through Smart Shopping and 34% new user increase—proving ROI Revolution's precision in scaling repeat-purchase businesses.

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