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Case Study

One Deal A Day Turns Inbox Chaos into 4% Conversion & 94% Deliverability

One Deal A Day Turns Inbox Chaos into 4% Conversion & 94% Deliverability

One Deal A Day Turns Inbox Chaos into 4% Conversion & 94% Deliverability

Netcore
Pages 8 Pages

One Deal A Day, a daily deals ecommerce platform, faced a challenge where strong demand, large-scale email campaigns, and aggressive promotions were not translating into consistent conversions. Despite sending hundreds of thousands of emails and optimizing creatives, subject lines, and timing, campaign performance remained unpredictable due to deeper issues related to deliverability, authentication, engagement signals, and inbox placement. To address this, the company partnered with Netcore and conducted a comprehensive audit of its email infrastructure. The strategy shifted from simply increasing email volume to strengthening the foundation of its email program, focusing on inbox visibility, sender reputation, and engagement quality. By improving deliverability and ensuring promotional me

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